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How Important is the Warranty on my Optics Purchase?

Your optics purchase is an investment, so it makes sense to know the manufacturer’s warranty before you lay down your hard-earned money on that binocular or spotting scope. The warranty may be as important as the price!
A typical warranty in the optics industry is a “limited lifetime” warranty which covers materials or workmanship, referred [...]

Old Style Binoculars Still a Great Buy

With the constantly changing technology in today’s world, it makes me crazy to a point where I tend to give up. I can totally sympathize with our customers who are new to sport optics. Many times we take calls from shoppers who look at the endless numbers of binoculars and spotting scopes, then call to [...]