Tuesday, July 3, 2007

Binocular Prices Rising Again

Rising prices seem to be a common occurrence these days. Of course, gas is up-down-up-down and always up during holiday travel times when demand is high.. High gas prices have created an increase in ethanol production. Ethanol requires corn and this has driven corn prices up. Higher corn prices create higher costs for milk. So it shouldn't be much of a surprise when news on a recent Eagle Optics blog was of Leica's binocular price increase. If it seems to you like there have been a lot of price increases on the European made binoculars, you would be right. The weak dollar resulted in Swarovski costs going up at the beginning of the year. Leica just raised prices and now Zeiss Victory binoculars will follow with price changes reflected on our website Monday, July 16th. At this time, we are not aware of increases on the Zeiss Spotting Scopes. zs_victory42flg_200.jpg

As with the other European manufacturers, Swarovski and Leica, Zeiss offers state-of-the-art, optical innovations in their top of the line binocular. Zeiss engineers have dedicated their careers to creating the Advanced Optical System (AOS). This system allows greatly enhanced optical viewing with a reduction in weight. The lighter weight is accomplished because the AOS offers a completely new type of lens glass which is thinner than normal at the center. Yet the optical performance provides phenomenal resolution and true to life colors. The new glass contains no lead or arsenic, providing a production process kinder to the environment. Combine the AOS with the remarkable Abbe-Koenig prisms invented by Zeiss and your eyes will benefit from up to 7% more light transmission than comparable models. The Zeiss Victory FL has been an increasingly popular choice for our customers looking for maximum performance while decreasing the weight by several ounces.

One of the European high end binoculars doesn't fit your budget? Eagle Optics has bucked the price increase trend with price decreases in some of our most popular entry level porro and roof prism binoculars. Easy to use with their wide fields of view, the Audubon Raptor 8x42 and the Eagle Optics 8x42 Denali are our top picks for young and old alike.ab_vector_8x25_200.jpg You will also find savings on other National Audubon Society licensed binoculars. The Audubon Family 8x40 and the waterproof and nitrogen purged Audubon Intrepid 8x40 and 10x40 are great porro prism binoculars to have for the newly interested birder. Keep an extra pair in the car for clear viewing of an unexpected bird or wildlife encounter.

If you find a compact binocular better suits your needs, definitely consider the Audubon Vector 8x25 or the 10x25. The Vector is a double hinged compact (both barrels fold under the bridge), lightweight, waterproof and nitrogen purged, with an integrated neck strap. All these features plus a good close focus and the bright views will make the Vector a constant companion at a very reasonable cost.

No matter what your price range, our Eagle Optics Staff has a vast number of styles and prices to search when helping you select a sport optic. Be sure to call us at 1-800-289-1132 and ask if we have any over the phone specials available. 4thjuly.jpg

Wishing all of our valued customers a very happy and safe July 4th.


Eagle Optics Staff

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